Latest "Mindset List" Seems Terribly Out of Touch

This week, Beloit College put out its annual Mindset List that supposedly gives insight into the worldview of the incoming class of 2014.

Although in the past, I've found the list to be rather intriguing, this year it seems pretty tame, even lame.

On my personal blog, Seth Saith, I wrote a long piece pointing out some of the list's flaws and providing my own list of factoids that I believe are a bit more compelling. As this certainly pertains to marketing, trends and the like, I thought I would share it here.

http://sethsaith.blogspot.com/2010/08/latest-mindset-list-seems-terribly-out.html